The YUUbag Backpack as seen on Dragons’ Den

YUUbag Rucksack as seen on Dragons' Den

* This is an archive post – to find the best price and see the current full range of YUUbags click here

As seen on Dragons' Den, the YUUbag schoolbag was brought into the Den by Mumpreneurs Gill Hayward and Kellie Forbes. With a confident and assured pitch the partners were in the enviable position of receiving offers from all the Dragons. In they end they left the Den with an investment of £60,000 from Debra Meaden and Peter Jones for a 30% investment in their company.


Find the best price and see the YUUbag range here >


The YUUbag backpack

The YUUbag backpack

The award winning YUUbag comes in many great styles, each packed with pockets and compartments, foldown desk, and is ergonomically designed to support growing spines.

YUUbag is suitable for children 7-12.

YUUbags are perfect for school, sleepovers, sports, holidays and can be attached on the passenger/drivers headrest in the car to keep your YUUkid busy. Flying? YUUbags are cabin-friendly too.

Each YUUbag comes with a free YUUfun pack with colour pencils, A4 pad, magnetic snakes and ladders game, keyring, deskcard insert and full membership card to YUUclub.






One reply on “The YUUbag Backpack as seen on Dragons’ Den

  • Tim Tacey

    Hi Gill, Kellie,
    I remember your presentation on The Dragons Den and thought then that the YUUbag Rücksack is an excellent item. Congratulations!
    Here in Germany as you most probably aware is the ‘Scout’ which is a fairly expensive item.
    I do have a question:-
    Do you have any representation in Germany for your products?
    I look forward to your reply in due course.
    Yours sincerely,

    Tim Tacey


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